How It Works
Three phases. Nine steps. One data-driven experience that no other keynote speaker can replicate.
Three phases. Built for you. Delivered live.
Research-Driven Preparation
David’s research company has talked to a million people about who they are and what makes them tick, and created a database of over a billion data points. He uses groundbreaking insights from all those conversations to paint a precise picture of What Matters Most to the people you need to engage and inspire. This is not guesswork or theory, but exactly what buttons you need to push to move the needle in the right direction.
A Keynote Built Around Your Audience
No other keynote speaker creates keynotes based on a million conversations. David includes micro-workshops woven into the presentation, live data reveals, and real-time audience interaction. This is the furthest thing from a boring data-driven keynote… this is a participatory experience that keeps people on the edge of their seats, phones in their pockets, and hands in the air!
Tools That Keep Working
Attendees leave with a custom values toolkit, a precision tactical roadmap, and a set of frameworks they can use long after the event. More importantly, they’ll leave having already practiced using what they’ve learned. The engagement tools David uses ensure that new ideas don’t disappear when the keynote ends: they become habits that people return to over and over again.
See every step in detail below
Research-Driven Preparation
This is where the competitive edge is built. No other speaker on your roster does this.
Audience Analysis
David draws on a proprietary database built from a million surveys across 180 countries to identify What Matters Most to the specific audience you need to reach — not demographic assumptions or theories.
Power Values Identification
Research drawn from a billion data points reveals exactly which human values – the Power Values – will motivate, engage, and inspire by giving people more of What Matters Most.
Custom Keynote Build
Every word, story, and strategy is built around what the research reveals about how to move the people you need to reach. No templates. No recycled talks. No theories based on what worked once before. Just facts and data about What Matters Most.
A Keynote Built Around Your Audience
More than a keynote — a complete immersive experience, built around what the research reveals, with structured opportunities for the audience to practice what they're hearing.
Embedded Micro-Workshops
Structured practice moments woven throughout the keynote so attendees can apply insights in real time.
Dynamic Stage Presence
A world-class performance calibrated to the specific energy and needs of your audience.
Live Audience Interaction
Custom data from the research study revealed live in the room — creating moments of genuine discovery.
Tools That Keep Working
The room leaves with tools, not just inspiration — and the research to back up every claim.
Custom Human Values Toolkit
Data specific to their audience, micro-learning videos, and a behavioral roadmap.
Precision Tactical Roadmap
Not just inspiration — a clear, actionable plan built from the research findings.
Momentum Beyond the Room
Resources and frameworks that continue to deliver value long after the event ends.
More effective than traditional engagement methods
Increase in engagement of the people you want to influence
Increase in trust and loyalty from strategies built around What Matters Most
Surveys across 180 countries and 152 languages
Watch the Methodology Come to Life
See how David delivers this research-driven experience on stage — built from data, calibrated for the specific audience you need to reach.
